Egyptian citizens suffer from high inflation and the devaluation of the Egyptian pound. In March, the currency dropped by 34% against the US dollar, and over the past two years, it has fallen by more than 68%. Mohamed El Sayed Hussein, director of one of the largest Cash & Carry companies in Egypt, told how to develop business in such conditions.
«Based on the vision and the target of the Eterna Company in the Arab Republic of Egypt, which is the one of the leaders in the field of importing grains . We aim to provide the needs of the Egyptian market in all its sectors, including grain mills, livestock and poultry breeders, and merchants, by providing products Of grains and grains of distinguished quality and at competitive prices to contribute to achieving the vision and goals of the Egyptian government in relieving the burden of the Egyptian citizen and reducing prices in the markets. On behalf of the Eterna Company and all its employees, we are pleased and welcome to meet the needs of our valued customers for our goods of wheat, corn, barley, soybeans, and sunflower meal imported to the market. Al-Masry directly from Ukraine». Despite all the fluctuations in the Egyptian pound, Eterna has a strong position in Egypt and a growing presence on the international stage, says Mohamed El Sayed Hussein.
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